business

Just 10 Bucks

The other day I read a rant on social media that annoyed me. It insulted many people, myself included, who purchase frou frou drinks at a premium price.

The funny part of the post was it was from a local small business owner who compared the frivolous spending to frequenting his/her upscale business, noting it was a poor choice. I had to giggle and say hmm.

For me, I frequent the poster’s” small business and I frequent the frou frou drink small business. To me it’s the same. Where I choose to spend my discretionary dollars. My dollars my choice.

I may choose to spend on frou frou drinks while other choose cigarettes. Is there a difference? Not in my eyes. Discretionary spends are at the sole discretion of the party with the money! It’s that simple. Clearly I’m not the only one who likes specialty drinks. The pic below is a throwback to a girls day out with a pit stop at the nutrition store. I’m sure there are worse things one could do, right? Needless to say the messages on the cup are inspiring, thought provoking and even applicable in this post.

Now the flip side on this is negative publicity. As a small business owner in today’s environment one would think to support another business vs throw another under the bus especially if it’s the type of business that relies on discretionary spends. It may seem obvious to me but it’s not obvious to everyone and why I chose to write about this.

We all have a chance to impact communities in one way or another. We can all donate to a local food bank to help those in need. We can all support a small business with a community store front. We can buy a fundraiser ticket from a local athlete. We can all choose not to litter when driving down the road. All of these simple gestures improve communities.

Why not be kind? Why not help others? If you are miserable don’t be a negative Nelly online. It doesn’t make you look good and could in fact hurt another local business or yours. It’s a no-win situation. Add in the fact that most community business owners live in their community and raise their family there. That means negative vibes reach them one way or another.

Kindness matters today. My post today is meant to enlighten anyone reading this who may not think about how their negative rants about a business in their community could have impacts. Far reaching impacts that could lead to devastating outcomes.

Support local. Buy local. If you are tight on budget dollars, like a social media post from your favorite restaurant. Write a testimonial on your local insurance agent. Share a post from your friend who is selling something online. It all helps. And I bet if you own a business you would hope your community would support you in the same way.

Today most adults are online. Maybe even 70% or more of their waking hours. There is a very high probability that they will receive an email, text, instant message, tweet, snapchat or other form of digital communication outing a negative Nelly. Don’t be the negative Nelly. People won’t want to be around you let alone support you down the road. If you didn’t know that, I just told you!

This story is titled just ten bucks. No business names are mentioned as I don’t want to throw shade in any direction. I just want to write about a topic that may strike a chord with somebody reading this blog. During this writing process I wanted to think about what I could get for ten bucks. Ten discretionary dollars. I made my list. I get to choose. My choice. My money. My waste. My reward. My happy.

When I went back and looked at all the things I could spend ten bucks on? My frou frou drinks all made the cut. So did a milkshake, a Starbucks drink and dessert, a single meal prep from a local vendor, an ice cream, and so on.

However, the one thing that didn’t make my list was the $15 overpriced discretionary spend from the person’s business who provided me inspiration for this post. So when I reflect and look for waste in my budget and pleasure received for my splurges, I’d have to say I would cut that service provider if the need arose. They priced themselves too high for today’s market and they bitched about it publicly. When push comes to shove I’d choose to shove them off my budget. Thankfully that is not the case today but one day I may need to make a choice.

Just ten bucks. It’s my threshold. I bet they didn’t even think of their price structure when they made a big long rant. But that rant made me review my spend at their location. Wow that is full circle negative karma if you ask me.

Just ten bucks. Make your list. It’s a challenge. What will you cut?

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